One-time · Research reports

Own the number everyone cites.

Survey design, fielding, analysis, the report with its method page, and the six launch assets that make the number travel. Panel costs at cost. ₹17,000/page, ten-page minimum. For the category's clock, an annual index at the same rate with a 30-page minimum.

InstrumentFieldingAnalysisMethod pageLaunch assets
Research report · 2026
The State of Merchant Settlement in Southeast Asia
312 merchants. 2.1M anonymised settlements. Method on page 4.
31%'2238%'2347%'2458%'2568%'26
24 pages · 6 launch assets · 184 citations in year one
Priced per unit · two revision rounds · currency in the header

Units and prices

UnitSpecBest whenTurnaroundPrice
Research report, per pagesurvey-based; 10-page minimum; fielding at costYou need a number nobody else can publish, this year. Ten-page minimum.10 to 12 weeks₹17,000/page
Typical research report10 to 25 pages, survey-basedOne finding to carry it, three to support it.10 to 12 weeksfrom ₹1,70,000
Category report or annual index30-page minimum, multi-quarter cadence, at the research rateYou want to be the category's clock: re-fielded every year, compared year on year.One quarter, then less each yearfrom ₹5,10,000
Panel costs

Passed through at cost and quoted before fielding. If you hold proprietary data, the instrument is designed to be validated against it, which is what makes the finding defensible.

How it is made

Design, field, analyse, write, launch.

Twelve weeks. The fielding window cannot be compressed without damaging the method page, which is the page that earns the citations.

01
Design
Question, hypotheses, instrument, pre-test, sample and weighting plan. Weeks 1 to 3.
02
Field
Panel fielded with daily quota monitoring. Weeks 4 to 6.
03
Analyse
Cleaning, weighting, one finding to carry the report, three to support it. Week 7.
04
Write
Method page first. Report with chart data and specs. Two rounds. Weeks 8 to 10.
05
Launch
Six assets, embargoed briefings, the sales motion. Weeks 11 to 12.
What is included

· Written brief in 3 to 5 business days, approved by you before drafting
· Senior writer named on the brief; a senior editor decides thesis, cuts and sequence
· Two revision rounds
· Every material claim traced to a source
· Publication-ready formatting for the surface it will live on
· Source files yours; nothing published without your approval
· No public disclosure that we wrote it

What is not

· Design and layout production (designs.art, bundled on request)
· Publishing, hosting or CMS work
· Paid distribution or media relations
· Ranking volume (SEO Legendary)

Where the value is

Four properties decide whether a number travels.

Most reports have one. The ones cited for years have all four.

A benchmark nobody else can publishFrom your own data, anonymised, or a panel you paid to field.
A cadenceAn index earns more in year three than year one. Same instrument, re-fielded.
A finding with tensionThe number that contradicts what the category assumes.
A method pageSample, weighting, questions. Methodologists read it first; everyone else trusts that they did.
184
Where 184 citations landed in year one · case 08
From the case library

Where one artifact carried the argument

Case 08 · Payments infrastructureSoutheast Asia
8 → 184
Media citations a year
8 → 184
68 percent of closed deals cited the research report. The number became category infrastructure.
ReportsInbound
Read the file →
Case 10 · Venture firm, $4B AUMUnited States
84K
Outlook report downloads
84K
94 percent LP retention through a difficult fundraising year. The annual outlook became the firm's diligence surface.
VoiceEditorialReports
Read the file →
FAQ

Questions we get

Can you handle survey execution end to end?
Yes: instrument design, pre-testing, panel sourcing, fielding with daily quota monitoring, cleaning and weighting. The research lead is named in your engagement brief.
What if the finding is not what we hoped?
We tell you before writing and we write what we found. A shaped number reads that way to every methodologist and journalist who opens it, and it costs you the next report.
Who designs the report?
designs.art designs layout, final chart artwork and any interactive version, priced separately. We deliver the text, chart data and chart specs.
How does an annual index differ?
Same chain, re-fielded on a cadence, with year-on-year comparison from year two and a briefing program at each launch. Same per-page rate, 30-page minimum, scoped on a call.
Next

Bring the question your category has never had answered.

The audit includes who currently owns the numbers your buyers cite, with screenshots, and the one benchmark only you could field.

Unit hero · survey data on a screen beside a printed report